Copywriting Tips for Beginners

February 25th, 2009 | No Comments | Posted in Copywriting

Check out this incredible video featuring Ted Nicholas. He’s covering copywriting secrets for beginners and is talking about specific words you should use when writing your next piece of sales copy. Do you use the word “yes?” Do you use the words “You’ll hate yourself if you miss out?” These phrases may seem simple but they’re underused and have a huge impact on readers.

I really hope you’ll take five minutes to watch this video. Ted really knows his stuff when it comes to copywriting and I think you’ll find what he has to say incredibly informative!

Copywriting 101: Your Sales Message

February 5th, 2009 | 1 Comment | Posted in Copywriting

If you’ve ever had questions about copywriting, I suggest you check out this series of videos from John Carlton. He’s an incredible copywriting expert with tons of tips and tricks for refining your copywriting skills - even if it means changing only a single word.

This particular video does, specifically, focus on the word “transition” and why you shouldn’t use it in your sales copywriting. As you move forward with your freelance writing career you’ll find that there are tons of words that seem powerful but really aren’t. This is just one example. Enjoy!

5 Hot Copywriting Tips

December 24th, 2008 | No Comments | Posted in Copywriting

If you’re looking to make money writing one of the best things you can do is learn how to write sales copy. Copywriting can be very lucrative if done correctly, but many new writers struggle when it comes to writing that first piece. Here are 5 things to keep in mind when you sit down to work on your first copywriting project.

5. It’s OK to be Personal

When writing copy it’s OK to take a personal tone. Even better than talking TO your clients with words like “you” and “you’re” is talking about yourself with words like “I” and “We.” Your clients will identify with you as a person and they’ll be more likely to believe your story.

…Continue Reading 5 Hot Copywriting Tips